Comparison of rating-based and choice-based conjoint analysis models. A case study based on preferences for iced coffee in Norway

Research output: Contribution to journalJournal articleResearchpeer-review

Original languageEnglish
JournalFood Quality and Preference
Volume48
Issue numberPart A
Pages (from-to)174-184
Number of pages11
ISSN0950-3293
DOIs
Publication statusPublished - 2016

    Research areas

  • Conjoint, Rating task, Choice task, Method comparison, Consumer, Iced coffee, Norway

ID: 164322740