Francisco Jose Barbosa Escobar
Visiting researcher
Design and Consumer Behavior
Rolighedsvej 26
1958 Frederiksberg C
I am currently a Postdoctoral Fellow at the Design and Consumer Behaviour Section at the Food Science Department of the University of Copenhagen, Denmark. I obtained a PhD in sensory and consumer science from the Food Science Department of Aarhus University, Denmark.
My research focuses on consumer behavior, multisensory marketing, crossmodal associations, extended reality, and packaging.
I was a visiting PhD student at the Department of Marketing of BI Norwegian Business School in 2021.
Before starting my PhD, I obtained an MSc. in Finance from BI Norwegian Business School, Norway. Before that, I was a Junior Researcher at INCAE Business School, Costa Rica.
I am a specialty coffee enthusiast, and I love aged cheeses.
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Assessing mechanisms behind crossmodal associations between visual textures and temperature concepts
Research output: Contribution to journal › Journal article › Research › peer-review
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